This collaboration is a bit of a surprise (to me anyway) but get your coins ready for the Balmain x L’Oréal Paris Lipstick Collection which is set to launch sometime in early September 2017. This is the first foray by Olivier Rousteing the creative director of Balmain into makeup.
“L’Oréal Paris and Balmain share the same strong vision of femininity and the same goal, to empower women and offer them diverse ways to express themselves,” Rousteing said in a statement to WWD. “With this collaboration, I’m thrilled to make this idea tangible for every woman around the world.
This Balmain x L’Oréal Paris Lipstick Collection uses the iconic L’Oréal Paris Color Riche formula and will be available in various finishes including matte and metallic and will include a variety of purples, reds, pinks, etc. It will also include 12 new shades. Olivier Rousteing was also part of picking the design of the tube for these lipsticks as well as creating the advertising for this collaboration.
There will also be a “jewel edition” in this Balmain x L’Oréal Paris Lipstick Collection which will only be available in Balmain stores.
We should probably expect to see Olivier Rousteing’s crew which includes the Kardashians/Jenners, models Jourdan Dunn, Gigi Hadid, etc, start sporting the lipsticks from this collection soon.
No word yet on the price point for these lipsticks although we should probably expect it to be somewhere in the middle of inexpensive L’Oréal and the very pricey Balmain.
Once again, this lipstick collection will be available in early September in many places where L’Oréal Paris is already sold as well as the jewel edition only being available in Balmain Stores.
See more images on Olivier’s Instagram.